Everyday Pale Ale
We designed this beer to be the little sister to What If? We wanted a juicy pale ale that was absolutely crushable coming in at 5%, but still had a great mouthfeel and packed a nice hop punch. We combined Pac Sun (our favorite hop) with El Dorado to create this tropical fruit cup hop character that is the perfect everyday pale ale.
The can label
We designed this label as an inverse to What If? Our original thought was to make the background our brand yellow, but when we printed samples, we really loved how the metallic gold background looked.
Pours hazy pale straw with white head. Aroma and taste are of citrusy hops, ripe fruit and bready malt. Body is medium and crisp. Finish is long and dry. Good brew.RateBeer.com
Hazy pale yellow, white head, moderate lace. Grapefruit, stone fruit, and a little tropical juice. Drinks quite clean. Great feel. Tasty stuff.…RateBeer.com